Sales Pitch

Editorial Article for Business Aspects Magazine

The Brief: To write a series of three pieces of editorial on behalf of Business Aspects magazine, showcasing how their content marketing packages ease and accelerate the sales process for their clients, without the need for pushy sales techniques that don’t work.

The Deliverables: I prepared and conducted a Zoom interview with their CEO to dig deeper beneath the surface and get the client’s unique spin on their distinctive lead generation tools.