An oriental female with a flipchart training a mixed group of professional men and women sat around a table having a discussion.

Press release for an events and hospitality sales training company

 The Brief: This events and hospitality sales training company was preparing to launch a pioneering new service, for which they wanted a press release to distribute amongst sector specific media outlets.

The Deliverables: The client provided a few bullet points by email, followed by a 10 minute Zoom call to run through the specifics of the new service the media might be interested in.

I then wrote an appropriately informative and correctly structured press release, including boilerplate statement.

The press release has just had its first outing in Prestige Events Magazine.